We caught up with P-Rod at his store in Los Angeles to chop it up about his latest skate shoe from Nike SB, the Zoom Air Paul Rodriguez III. They're in stores now. Check back for a further in depth interview with P. Rod coming soon.
Wednesday, August 26
NIKE SB ZOOM AIR PAUL RODRIGUEZ III
Thursday, May 28
Nike Sportswear Blazer Lite.
I need this in my life. Blazers are one of my favorite models. The rip-stop nylon is bonkers. The color is perfect for the summer. It just makes sense. They drop in June at Tier 0 NSW Pinnacle accounts only. If you don't know what that means, then I don't know what to tell you except, "good luck."
Tuesday, May 12
adidas x Def Jam.
Adidas has linked up with Def Jam records to commemorate their 25 years in the biz. It's only right, considering that they have been linked together since Run DMC in 1985. Well, now the Three Stripes have dropped a handful of new colorways for Def Jam, as well as some for individual artist like Redman, Method Man, Young Jeezy and Ghostface Killah (which I think are the only ones I'd cop).
Ghostface:
Method Man:
Redman:
Young Jeezy:
Rest of the collection:
Wednesday, April 22
9th Wonder x Puma.
It looks like the North Cakalacka super producer 9th Wonder is getting his own signature Puma shoe. He designed the shoe himself, and put his own personal touches on it. The words "Justus League" are displayed on the side panel, while an enlarged 9 rests on the other side. His The sole is transparent and contains the North Carolina area code (919) underneath. 9th's logo appears inside the show, and the laces are tri-colored red, white, and blue. Stay tuned for release date info.
Thursday, March 12
Kanye Performs “Heartless” on American Idol.
...and rocks a Canadian Tuxedo and his $990 Louis Vitton signature sneakers while doing it.
I wonder what Simon thought of this performance.
Wednesday, March 4
Nike Air "Yeezy" (Official Pics)
The Kanye West x Nike collabo has been talked about for the past year, and they have finally been confirmed for a Spring release. These are the first official colorways dropping. The first in April 2009 will be the Zen Grey/LT Charcoal color way, followed this will be followed in May by a Black/Black version, and in June with the final Net/Net color way. No word on the price, but expect long lines and longer price tags.
From Nike:
These performance attributes have been meticulously wrapped in premium full grain leather uppers and adorned with original design details that are uniquely Kanye and identifiably Nike. The remastered Nike Air Assault outsole is treated to glow-in-the-dark properties and will illuminate when the light is low. The forefoot support strap is premium grade patent leather and is of no-stitch construction. Clean seams are used throughout except for a premium suede toe wrap feature with visible stitch detail. Emblazoned across the Air Yeezy is an exclusive “Y” repeat pattern, as either a debossed or lasered detail, which takes inspiration from the Jordan brands iconic Elephant print material. This graphic treatment was developed by West and Smith to pay tribute not only to the name of the shoe and it’s co-creator, but also to the various moments in history that spurred West’s initial inspiration for the Nike Air Yeezy.
Thursday, September 25
FRESH Kicks Friday.
Air Jordan 1 Phat Low - BLK/CEMENT - $95
Jordan Low Retro 1 Velrco - RED - $95
adidas Honja Y-3 Hi - $250
YMC Patent Leather Hi Top - $180
Tuesday, July 29
Upper Playground x adidas Originals Stan Smith: Aesop Rock
Upper Playground and adidas linked up for a collabo and designed a shoe inspired by Aesop Rock.
From Hypebeast:
In Upper Playground’s whirlwind of releases done in collaboration with adidas, this month’s third volume features hip-hop artist Aesop Rock. For Aesop Rock, his design features inspirations lingering from his album of last year, None Shall Pass. The faded green and gold scheme is reminiscent of the album art and maintained on an unmarked upper. Keeping it similar to previous releases, the Aesop Rock Stan Smiths will drop on Thursday, July 31st at Upper Playground flagship stores as well as online at 8:00 am PT at UpperPlayground.com.



Wednesday, July 23
Nike Air Force 1 + Questlove = Air Questo 1
Nike linked up with Roots member/drummer/producer/sneakerhead Questlove to bring you a brand new exclusive AF1 that drops Aug 1st and will some in 2 different colorways: The regular version coming with a red toe box and one that will be a little bit more specialer.
?uests says:
the twist is the shoes will be sealed.
why?
because the actual shoes are the shoes on the bottom of this photo.
25 lucky people across the US will open their boxes to receive a “golden ticket”—and unlike mr wonka i aint talkin a piece of paper.
the shoes will be golden (the one on the right)—them shits are the ones to kill for.
i cant make the “official” announcement on what you will get if you are the lucky ones but lemme just say im gonna stand in line for my own damn shoe.
The kicks with the gold toe box and special limited edition versions, and are extremely rare. Will you be lucky enough to cop the golden pair? You might wanna act like Nelly and cop 2 purrrrrr.




Tuesday, July 1
Sneaker Pimps: Friday, August 1st
Public Enemy, Ghostface, Kidz In The Hall, U-N-I, and fresh kicks @ Crash Mansion in Los Angeles.
Get in where you fit it.
http://www.sneakerpimps.net/
Friday, June 13
Nike Air Yeezy - Tan Colorway
The good people over at TSG just got their hands on pictures of the latest colorway of the Air Yeezy (Kanye West x Nike), a buttery dark tan. Kanye and Nike still have the release dates on lock so only time will tell once the shoes finally hit the streets. If you thought the anticipation for theTha Carter III was too much to bare, then the release of the Air Yeezy must be killing ya'll.
Thursday, May 15
Yo! MTV Raps Pumas
Here's the latest releases from the Yo! MTV Raps and Puma collaboration. They use the classic Yo! color with white, black, and neon green. Every model has wild, attention-grabbing patterns but the high-top First Round definitely stands out with a huge YO! black and pink logo on the tongue. Available at Puma retailers this coming weekend.
White Low Tops
Black Low Tops